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Google Panda Coming by Jun
We should also remember that last year Google launched caffeine algorithm. That algorithm improve the speed of grabbing web pages and the grabbing of real-time information. So you can find that, when you have published an article on your blog, Google can grabbing it within a few minutes. But at past this always need much longer times else the blog is very active. You can find there are many real-time information in the search results now. For example, when you search CANON POWERSHOT SD300 battery from Google, there are some online battery shops and many real-time ads too. Though we have heard that Google caffeine also have the function of filter waste website, but it doesn't its strengths.
Moths ago, Google Panda has been put into use. Google Panda is the buster of the "Content Farm". And Google+1 also helped to apart the waste website too. Google Panda constantly update the algorithm. Google panda's main purpose is to weed out low quality pages when user search for something such as SAMSUNG SB-L110 battery. That is a valid page filtering mechanism. Be noted that Google Panda is not a punishment for the site, but through the adjustment of rank algorithms. At the same time, original content and information will get better rankings, such as research, detailed in-depth coverage and thoughtful analysis.
Use results to define the factors that will measure out the Googlepage analysis of low-quality modeling. To match what the poor quality of the page.
From a large number of Google Panda discussion paper of view, Google Panda major judgments based on Clickstream, page content and link profiles, as long as these three were outstanding,will not be as superficial site. From a large number of analysis, the current level of application of Google Panda page level, not down to the keyword level. Meanwhile in a large number of low-qualitypages will affect virtually the entire site.
Accurate to say that should be investigated is the degree of user involvement or user feedback for the page. Major indexes could be:
1, page bounce rate and page dwell time or return visit rate
Source: Google Analytics, Google Toolbar and search results pagelinks to click different time intervals.
Simply bounce rate does not reflect the quality of the page, such as my blog post, the user may read the article reached the desired results, if the residence time can be as a reference. Only when the two conditions (high jump, and stay a short time) are true, Google will determine this is a superficial site.
For example, some one search for NIKON COOLPIX S550, there are pages about NIKON COOLPIX S550 camera and NIKON COOLPIX S550 battery in the search results. But the user maybe only want the information about COOLPIX S550 camera or COOLPIX S550 battery only. So when the user click to the page about COOLPIX S550 battery he maybe jump out immediately, but these sites maybe useful for the ones who needs information about COOLPIX S550 battery.
2, is a large number of users blocked sites
Source: Google Chrome plug-in: Personal Blocklist (by Google)
Personal Blocklist official description: Personal Blocklist extensionwill block the display of the URL you want the style to Google. When you block or allow a URL pattern is displayed, showing that theexpansion will also be blocked or allowed for this web site's search results pages to Google. You agree that Google is free to use this information to improve our products and services.
3 social network in which link popularity
Source: Google crawl their mainstream social network links, such as Twitter, Facebook, delicious, etc.
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